The short answer to this question is “probably not.” You may have noticed that LinkedIn, with the infinite wisdom that social media channels possess, has done away with the product and services tab on its Company Pages. If you are a small business who carefully crafted your product pages, complete with descriptions, images and videos, […]
Tag Archives | Content
Content & Branding: Find Your Voice
Below is the Keynote presentation on content creation and branding that I did for the #Strategy2014 Social Media Conference, presented by the Huntsville/Madison County Chamber of Commerce and Our Valley Events. It’s just the slides, but if you were there, it will hopefully make sense! Thanks to all of the sponsors who helped make the […]
Content Marketing Science
The geek in me loves this. Yes, there’s no doubt about which side of my brain is in control, but I love a good scientific approach every now and then. One of my Twitter friends shared this (thank you, Gary!) and since the author was kind enough to supply the embed code, I had to […]
Will Your Content Hang Around?
A couple of months ago, I went to a plant sale at the Botanical Garden. I was looking for plants for a hanging basket and asked one of the volunteers if she thought the plant I had in my hand would work well. She looked at me and said, “Well, do you know what the […]
Why Content is Like Ice Cream
Note: This is a post I wrote a couple of years ago and just had to bring back now that the warm weather is here. I guess you could say that these are two of my favorite things to talk about..and to consume! No matter what you put on top of it (syrup, sprinkles, whipped […]
